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International e-commerce for German Audio Design

sonoro has been designing and developing high-quality audio systems in Neuss near Düsseldorf since 2006, delighting music lovers all over the world. Since 2014, we have successively supported the company in opening up digital sales channels and have accompanied several internal system changes, website relaunches, brand rebrandings and major corporate developments in other European countries.
Get in touch with us
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About 0 years
We have been working successfully with sonoro for over 10 years.
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0 Website relaunches
Since then, we have already carried out two relaunches based on WordPress/WooCommerce.
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Since the start of the collaboration, e-commerce sales have increased more than tenfold.
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Hans Terner

Digital Marketing Manager
Partner & Söhne has developed a customized e-commerce system for us that is perfectly tailored to our individual needs and requirements. In addition to the technical expertise, we benefit from the comprehensive advice in all areas of digital marketing. This means we receive everything from a single source and can be sure that all measures are perfectly coordinated. We are more than satisfied with the results and can recommend Partner & Söhne to anyone looking for a competent and reliable partner for their digital marketing."

The story

At the beginning of our collaboration with sonoro audio GmbH in 2014, we were initially commissioned as consultants for the entire digital marketing and subsequently also took on operational tasks such as managing the existing website and planning and implementing social media measures and email marketing. As the executing agency, we then took over the development, implementation and ongoing administration and optimization of the e-commerce system sonoro.com, which serves as an additional source of revenue alongside the strong retail business.

To this day, the system is based on WordPress & WooCommerce and thus offers maximum flexibility in the individualized presentation of the high-quality products. In addition to the technical administration and international scaling of the e-commerce system, we also support sonoro audio GmbH in the area of digitalization by developing a B2B retailer system or setting up interfaces for automated data synchronization. Since summer 2024, we have also been responsible for the search engine optimization of sonoro.com, ensuring high organic visibility and lower conversion costs.
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Written by Maximilian Hohenstatt

Our findings

A good UX is decisive for purchases

Continuous optimization of an e-commerce system and the customer journey can have a major impact on the conversion rate of a website. In the long term, this increases customer loyalty and also the ROI for the company.
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Minh Nguyen

Internationalization in e-commerce poses many challenges

Implementing internationalization in e-commerce at enterprise level can be very complex, depending on the technology used. The gap between user location, selected language, delivery area and billing address must be closed in order to offer a perfectly personalized shopping experience.
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Maximilian Hohenstatt

Our collaboration with sonoro

2014

Start of the collaboration with a focus on the development of digital marketing

2017

Focus on the topic of website & e-commerce with subsequent relaunch of the existing webshop on Wordpress and WooCommerce basis.

2020

Ongoing optimization and internationalization of the existing system.

2023

Accompanying website relaunch for the rebranding of the brand with renewed implementation on WordPress and WooCommerce basis and simultaneous connection to the new ERP system.

The result

Our collaboration with sonoro consists largely of ongoing consulting as well as the optimization and further development of digital marketing processes. Its success is largely reflected in the e-commerce system sonoro.com, which we developed.

We look forward to your inquiry

Book a free initial consultation with our Account Manager Johannes Tsangaris now or contact us by email, phone or LinkedIn.

hello@partnerundsoehne.de
+49 621 533 999 82
Networking on LinkedIn
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