Digital launch of the medical practice Auromedicum Frankfurt a.M.

We created a customized digital presence for the newly founded private practice Auromedicum in Frankfurt am Main through strategic SEO, targeted ads and a user-friendly website. Our holistic approach helps to optimally position the private practices right from the start and generate appointment requests from patients in the orthopaedic and pain therapy sector.

#Lead generation

#Healthcare

website development

from four practice websites

Low lead costs

less than 6 EUR per appointment request

Full capacity

after six months

Right from the start, the team was extremely professional and competent. They took the time to fully understand my requirements and wishes and offered me customized solutions. Communication was always clear and transparent and I felt well looked after throughout the process. The implementation of my ideas was quick and efficient and the result exceeded my expectations. I particularly appreciate the proactive support and regular updates.

Dr. med. Gerret Hochholz

Board-Certified Specialist in Orthopedics and Trauma Surgery at Auromedicum

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About the Collaboration

Our Partnership – Holistic Therapy Meets a Consistent Online Presence

The Auromedicum, a private group practice specializing in orthopedics and pain management in Frankfurt am Main, opened in early 2024 and focuses on holistic treatment approaches. By combining state-of-the-art conventional medical diagnostics and therapy with naturopathic and holistic methods, the Auromedicum strives not only to treat symptoms but also to identify and address the underlying causes of ailments and medical conditions.

Auromedicum’s holistic approach, which focuses on the patient’s overall health, is also reflected in our way of working. We take the time to develop a customized strategy together, rather than relying on quick, short-lived marketing measures. For Auromedicum, we have created a comprehensive online presence by developing their websites, launching marketing campaigns, and building organic visibility through high-quality content. In this way, we aim to establish and strengthen long-term visibility, always placing the doctors’ expertise at the forefront.

2022

Digital Marketing Strategy

The Starting Point: Even before the first patients walk through the doors, we work together to develop a customized digital marketing strategy. The central question is: How does a private medical group specializing in holistic medicine—one that combines modern conventional medicine with naturopathic approaches—position itself?

We define target audiences, develop the communication strategy, and lay the foundation for a digital presence that creates visibility even before the opening.

Ongoing since 2023

Website Development and Search Engine Optimization

Before the practice opens its doors in the heart of Frankfurt am Main, we are launching the websites for its various departments. The goal: to generate interest, build trust, and attract the first appointment requests even before the grand opening.

To achieve this, we are developing a clear information architecture that clearly explains the various treatment specialties—from orthopedics and pain management to holistic approaches. High-quality content that conveys both medical expertise and the human side of treatment lays the foundation for organic visibility.

Ongoing since 2024

New Customer Acquisition for Auromedicum

The big moment: The clinic opens its doors. Now it’s time to turn interest into actual appointments. We’re launching targeted advertising campaigns aimed at specific audiences: people with orthopedic issues, chronic pain, or a desire for holistic treatment.

At the same time, we develop high-quality landing pages on orthopedic and pain management topics that not only inform but also encourage action. The tracking infrastructure makes every step measurable, from the first click to the appointment booking.

The result: Appointments are booked from day one. The practice doesn’t start with a waiting period, but with a lead time.

Ongoing since Q4 2025

Implementation of First Data Tracking

Browser-based tracking is increasingly reaching its limits: cookie restrictions and ad blockers mean that a growing proportion of relevant conversions are no longer being tracked. We are therefore implementing a server-side first-party tracking infrastructure that operates independently of browser restrictions. The result is a more comprehensive data set that further improves campaign performance and thereby reduces lead costs even further.

Strategic positioning of private practices

Website conception and development

Content marketing for sustainable visibility

Development, control and monitoring of ad campaigns

Strengthening the digital expertise of doctors